MDNews - Long Island

Northwell Health's Ramon Soto has been named Hospital Executive of the Year by the Association of Hispanic Healthcare Executives. As Northwell's Senior Vice President and Chief Marketing and Communications Officer, Mr. Soto successfully rebranded one of the largest healthcare systems in the nation and led campaigns that highlighted Northwell's focus on innovation. Mr. Soto was charged with three key responsibilities when he joined Northwell in 2015: create a new name for the organization, innovate a strategy for the brand and build a world-class marketing strategy. In two short years, Mr. Soto has successfully rebranded Northwell and earned several accolades. After graduating from Binghamton University with a bach - elor's degree in political science, Mr. Soto earned his master's in Business Administration Healthcare from Yale University's School of Management. He began his very successful career in advertis- ing, working on accounts for AT&T, Western Union, and R.J. Reynolds products. He served in several marketing roles at GE Capital, where he was responsible for market and consumer analytics, target market- ing, and brand management. Before moving to Northwell, Mr. Soto was principal at Re-Think Marketing, where he led the enterprise marketing function with responsibility for strategic planning, market differentia- tion, sales penetration, and customer acquisition and retention. Prominent New York real estate developer and healthcare philanthropist Jeffrey Feil of Rockville Centre has been named the honor- ee of South Nassau Communities Hospital's new gala — Soirée Under the Stars — which will be held Saturday, September 16, at the Crest Hollow Countr y Club in Woodbur y, New York. The Soirée will also honor two of South Nassau's most rec - ognized and devoted healthcare leaders, Rajiv Datta, MD, MBA, FACS, FRCS, FICS, of Muttontown, New York, and Lori Edelman, RN, CEN, NE-BC, of Long Beach, New York, who will be presented with the hospital's Mar y Pearson and the Cupola awards, respectively. Mr. Feil, a long-time resident of Rockville Centre, is a metro area real estate developer and philanthropist. The Feil family has donated more than $6 million to South Nassau in the past several years. Since joining South Nassau in 2001 as director of Surgical Oncology/Head & Neck Surgery, Dr. Datta has earned a global reputation for leadership and surgical innovation. Today, he also serves as chair of the Department of Surgery and medical director of the Gertrude & Louis Feil Cancer Center. Ms. Edelman, the 2017 Cupola Award recipient, has worked with South Nassau for 40 years. In addition to her duties in the Emergency Departments, Ms. Edelman also has a leadership role on three of the hospital's medical-surgical units. Henry H. Woo, MD, a cerebrovascular neurosurgeon and interventional neuroradiologist, has joined the department of neurosurgery at North Shore University Hospital (NSUH). Dr. Woo will serve in numerous capacities as Vice President of Neurosurgery in Northwell Health's central region as well as Vice Chair of Neurosurgery, Director of Cerebrovascular Surgery and Associate Director of the Neurosurgery Residency Program at NSUH. Dr. Woo most recently served at the Stony Brook University (SBU) School of Medicine as vice chair of the Department of Neurological Surgery as well as director of the hospital's Cerebrovascular Center and neurocritical care unit. He also was a professor of neurological surgery and radiology at SBU. Prior to joining SBU in 2007, Dr. Woo worked at the Cleveland Clinic's Cerebrovascular Center in Ohio for five years. While at the Cleveland Clinic, Dr. Woo earned the health system's Innovator Award for three consecutive years in recognition for his many medical inventions. A graduate of Williams College, Dr. Woo earned his medical degree from the New York University (NYU) School of Medicine in Manhattan, graduating AOA in 1995. His post-graduate training included a resi - dency in the Department of Neurosurgery and a fellowship in interven- tional neuroradiology in 2002, also at NYU. Sophia Jan, MD, MSHP, has been named Chief of Pediatrics at Cohen Children's Medical Center and Medical Director of Northwell Health's Health Homes Serving Children. P E O P L E I N T H E N E W S Rajiv Datta, MD, Mary Pearson Award recipient Ramon Soto Henry H. Woo, MD Lori Edelman, RN, Cupola Award recipient Jeffrey Feil, honoree of South Nassau Communities Hospital's Soirée Under the Stars gala 1 2

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