PERFORMANCE, STYLE + SUSTAINABILITY STEP UP
14 • sportstyle • March 2021 sportstylemag.com
OUTDOOR ACTIVE
ROYAL ROBBINS
"At Royal Robbins, we take a holistic
approach to sustainability, considering
the impacts at each stage of product
development," says Kaytlin Moeller,
sustainability manager for the brand.
"By building products with durability
and timeless styling we create garments
that will last our customers longer…we
know the best way to reduce impact is
to ensure products hold up for many
years."
Royal Robbins' goal is to reach 100
percent preferred cotton and 80 percent
recycled or bio-based polyester by 2025.
The company partners with Looptworks
to make excess material into new items
and established Royal's Rewear program
to take back used items at the end of life.
"Consumer trend reports show that
more people are looking for activewear,
especially outdoor activewear, and want
products to purchase they feel good
about," Moeller says. For Spring 2021,
the team transitioned its best-selling
Expedition collection to 100 percent
recycled material. By switching to recycled
polyester for the Expedition Ripstop,
Royal Robbins reduced energy use in
material production by 51.19 percent
and CO₂ emissions by 58.60 percent.
Each shirt upcycles approximately nine
(roughly 16.9 oz.) bottles.
Royal
Robbins
VentureLayer
Mid-Layer
Jacket
