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May/June 2012

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CER RESEARCH COMPARATIVE EFFECTIVENESS determining which treatment works best, for whom and under what circumstances Gaining Ground In December 2010, researchers at the Mathematica Center on Health Care Effectiveness wrote that if comparative effectiveness research is to facilitate healthcare reform, "science must answer many questions about how to get CER into use: knowledge translation, provider incentive reform, delivery systems transformation and consumer engagement." A year later, CER is piling up, but the public remains unaware, or downright suspicious. 26

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